Acreage Holdings Inc (OTCMKTS:ACRHF) inaugurated a medical cannabis dispensary – The Botanist Williamstown on March 31, 2021, in New Jersey. With this new dispensary, the company manages three dispensaries in New Jersey.
Its other two dispensaries are situated on the Atlantic City Boardwalk and at 100 Century Drive in Egg Harbor Township. The company now manages a maximum allowed three dispensaries as per the law in the state.
Market leader in adult-use cannabis sales
Acreage will become a market leader in New Jersey to sell adult-use cannabis after completing the two processing and cultivation expansion projects.
The Botanist brand provides a wide gamut of products developed using cannabis to offer wellness benefits.
Acreage inducted Katrina Yolen as the new CMO with effect from April 28, 2021. CEO of Acreage, Peter Caldini, said the company is pleased to welcome Yolen to the Acreage family and build brand awareness of its products using her talent.
In her previous stints at GlaxoSmithKline and Kraft Foods, Yolen gained experience in cannabis and CPG brand management. It will help expand Acreage’s commercialization and marketing capabilities at the national, state, and local levels.
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